This is Carrera y Carrera’s first boutique in the greater China region, and marks an important milestone for the brand as it expands its market presence in Asia. CEO, Ms. Svetlana Kupriyanova, and Mr. Manuel Carrera, who is a fourth-generation descendant of the Carrera family which founded the brand, both graced the event with their presence as the brand celebrated this significant moment.
The boutique is strategically located within the luxurious MGM Macau, adjacent to One Central – a huge shopping and leisure centre. Instead of the traditional red themed interior design which is characteristic of Carrera y Carrera’s boutiques, the new Macau boutique has used a stimulating white décor for the first time.
Stepping into the boutique, one is immediately charmed by a huge poster prominently positioned that tells the story of a Spanish girl’s passion for jewellery. The strong visual contrast of the poster and the white surroundings exudes a passionate Spanish charm that welcomes you into the mystifying and extraordinary world of fine jewellery and art.
Carrera y Carrera prides itself on the exquisite craftsmanship of its artisans, and each piece of jewellery sparkles with a unique spirit and character.
For the benefit of customers from China, the Macau boutique showcases all of Carrera y Carrera’s past creations, including: the 2014 newly launched Love and Seda Imperial collections ; the Bestiario collection, which is a tribute to the brand’s origins; the Círculos de Fuego collection which drew its inspiration from the Chinese dragon; and the Ruedo collection inspired by Spanish bullfights. Each series reflects a uniquely aesthetic style.