H&M Set to Debut in Honolulu

waikikiAloha! H&M will open its first first location in the state of Hawaii and set to debut in Honolulu on 27 March 2014 at noon. The flagship store, located in the Waikiki Business Plaza, will feature 31,000 square feet of fashion!

Opening new stores across the country allows H&M to support local economies where they operate stores. 160 local employees have been hired for the new location, including 20 people that will return from the mainland home to Hawaii.

H&M Honolulu will offer collections for ladies, men, young ladies and young men, with separate “store within store” sections for accessories, lingerie and sports apparel.

To celebrate the new location, H&M will host a memorable in-store VIP event on Wednesday, March 26. Special invited guests will be the first to preview and shop at the store, party in the trendy surfer hangout and enjoy a special performance by popular indie band Best Coast.

In addition, the new H&M store will feature the work of renowned local surf photographers Mike Coots, Sarah Lee and Zak Noyle in a one-of-a-kind installation to commemorate Hawaii’s local culture and influencers.

On opening day, March 27, H&M will offer the first 500 shoppers in line a limited-edition tote bag featuring the surf photographers’ most popular images as well as an Access to Fashion Pass valued from $10 to $500, in addition to other fantastic opening offers for the whole family!

H&M at the Waikiki Business Plaza is located at 2270 Kalakaua Avenue, Honolulu, HI 96815 (corner of Kalakaua and Seaside Avenues). The store can be reached by phone at (855) 466-7467. Store hours will be Sunday through Saturday 10:00 a.m. to 11:00 p.m.