Located at the 6, via Montenapoleone in Milan, the space will showcase all of the Roberto Cavalli Collection.
The boutique features five floors which are connected with each other by a flight of stairs, with mother-of-pearl steps, which flows – light and sinuous – as an architectural fil-rouge, revealing mirror-effects throughout the entire building. Also, a 15-meter digital video wall is present on all floors of the building.
“Having a major store in Via Montenapoleone, where I can present my creations, has always been a life-long dream of mine” – stated Roberto Cavalli- “when I was young, I used to walk along this street, glancing at all the incredible luxury and fashion brands, dreaming that one day I could see my name on one of those doors”.
Global Fashion Store: Modern elegance and Cavalli-glamour portrayed within the space facing the historical Via Bagutta, representing Milan and the new concept of the Maison’s ‘Global Fashion Store’ at its best.
The Atelier: On the 2nd floor – a tribute to the traditional sartorial Florence: custom-made clothing, unique in terms of style and size, for the most prestigious clients. The couturier seamstresses of the Maison will follow each and every step of the tailoring process, up to the final delivery of the garment.
Home: An entire floor is exclusively dedicated to the Roberto Cavalli Home collection: a 300 square meter showroom, illuminated by an external garden, featuring unique pieces which reflect the lifestyle of the Maison.
The gala opening is slated on February 22nd 2014 at 6 PM.